The original cool hair stylers, Fudge, have developed "Urban", a new range of salon quality products. Uber cool pop art designs explode onto the packs in fully Fudge fashion with Fudge pocket pack "tin" being the latest ultra cool fashion accessory. Throw it in your back pocket for 24/7 hair styling. Fudge Urban targets those young gen Ys who love both fashion and their hair aswell!
If you think that Fudge Urban is only about zany packaging and cool designs, then think again. Fudge Urban isn't like your normal high street retail brand, the innovative and broad range of sophisticated styling products are designed to create a number of different looks so that young consumers can create their own twist on the latest styles. The range of 11 unisex styling products offer something for everyone from long hair to short, straight to curly, clean hair to messy. Even their innovative "Surfer Wax" bar inspired by board wax was designed to achieve that messy beach hair look.
Retailing at £6.99, Fudge Urban has revolutionised the styling category by offering an array of sophisticated styling products and bringing excitement to the retail market. So now you don't have to break the bank for quality styling products that actually work!
The Fudge original brand is still available in salons, whilst Fudge Urban can be bought here online or from larger Superdrug stores nationwide.
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Fudge Urban Site Privacy Policy
When you provide us with information through fudgeurban.co.uk (the "Site"), we respect your privacy. It is important for you to understand what information we collect during your visit and what we do with that information. Your visit to the Site is subject to this Privacy Policy and our Terms and Conditions. Please note that this Privacy Policy governs only information provided to fudgeurban.co.uk and communications from fudgeurban.co.uk. It does not govern any other information or communications that may reference Fudge Urban or any derivation thereof, e.g., communications from retailers or brick and mortar stores.
This Privacy Policy was last updated 28/03/2011.
1. Collection of Personally Identifiable Information By fudgeurban.co.uk
We do not collect personally identifiable information about you, except when you provide it to us. For example, if you decide to complete a user registration form or online survey, you may be asked to provide certain information such as your contact information (name, email address, mailing address, and telephone number), age group, gender and product and/or cosmetic concerns, and the brands and products you use. If you decide to place an order, we will also need to know your delivery and billing address, credit card number and expiration date. To protect your personal information, users registering at the Site must also enter a user name/email address and password. If you would prefer that we not collect any personally identifiable information from you, please do not provide us with any such information.
When you submit your personally identifiable information on the Site, you are giving your consent to the collection, use and disclosure of your personal information as set forth in this Privacy Policy.
2. Use of Personally Identifiable Information By fudgeurban.co.uk
Opt-In Communications
If you opt-in during the Site registration process or at other times when you submit personally identifiable information, the information you provide may be used by fudgeurban.co.uk to create and deliver to you our newsletters, surveys or other communications containing product information, cosmetics tips or promotions ("Opt-In Communications"). If you prefer not to receive such Opt-In Communications, please do not opt-in to receive these communications. If you do opt-in and later decide that you would no longer like to receive these communications, see Section 13 (Choice/Opt Out) below.
Communications To Serve You
If you have elected to provide us with your contact information, e.g., by registering at the Site, emailing our Customer Service department or placing an order, we may provide you with service related announcements concerning the Site or contact you regarding your customer service requests or your order. For example, all registered users will receive a welcoming email to confirm their registration. These types of communications are necessary to serve you, respond to your concerns and to provide the high level of customer service that fudgeurban.co.uk offers its customers.
3. No Disclosure of Personally Identifiable Information for Third Party Marketing Without Your Consent
We will never provide your personally identifiable information to third parties for their use in marketing their products or services to you without your consent.
4. Disclosure of Personally Identifiable Information
Fraud Protection And Compliance With Law
We may disclose any information, including personally identifiable information, we deem necessary, in our sole discretion, to comply with any applicable law, regulation, legal process or governmental request. We may also exchange information, including personally identifiable information, with other companies and organizations for credit fraud protection and risk reduction.
Service Providers
We may retain other companies and individuals to perform functions consistent with our Privacy Policy on our behalf. Examples include customer support specialists, webhosting companies, fulfillment companies (e.g., companies that fill product orders or coordinate mailings), data analysis firms and email service providers. Such third parties may be provided with access to personally identifiable information needed to perform their functions, but may not use such information for any other purpose.
Special Events
If you elect to participate in any promotions, sweepstakes, surveys, questionnaires or other events during your visit to our Site, the rules or terms and conditions for those events may indicate that your personally identifiable information will be shared with third parties. By choosing to participate and submitting your personally identifiable information with respect to such events, you consent to disclosure of your personally identifiable information to such third parties.
Business Transfers
As we continue to develop our business, we might sell certain of our assets. In such transactions, user information, including personally identifiable information, generally is one of the transferred business assets, and by submitting your personal information on the Site you agree that your data may be transferred to such parties in these circumstances.
5. Cookies and IP Addresses
A cookie is a piece of data that enables us to track and target your preferences. We may place a "cookie" on your computer's hard drive so we can recognize you as a return user and personalize your experience and your use of our Site. The cookie will be stored on your computer's hard drive until you remove it. We may also use temporary or "session" cookies to help you shop. You can have your browser notify you of, or automatically reject, cookies. If you reject our cookies, you may be limited in the use of some of the features. We may also use IP addresses to analyze trends, administer the Site, track traffic patterns, and gather demographic information for aggregate use, as well as in combination with your personally identifiable information for credit fraud protection and risk reduction.
We are continuously working to make your experience on our Site better. To this end, we use a service called Omniture to assist us in better understanding your use of our Site. Omniture will place cookies on your computer to collect information on our behalf that will show us how you come to our site and how you use and navigate our Site. All information collected on our behalf through this service is kept in strict confidence.
Some of our other business partners and service providers may also use cookies on the Site. However, we have no access to, or control over, these cookies and do not accept any responsibility for such use.
6. Pixel Tags and Tracking Technology
When you visit this Site or view one of our emails, we may use pixel tags (also called "clear" gifs), tracking links and/or similar technology to note some of the pages you visit on our Site and personalize your experience. We may also use pixel tags to determine what types of email your browser supports. We may use the information collected through pixel tags, tracking links and similar technology in combination with your personally identifiable information.
7. Use of Aggregate Information
We may use the information you provide in aggregate (non-personally identifiable) form for internal business purposes, such as generating statistics and developing marketing plans. We may collect, store or accumulate certain non-personally identifiable information concerning your use of the Site, such as information regarding which of our pages are most popular. We may share or transfer non-personally identifiable information with or to our affiliates, licensees and partners.
8. Children Under 13
We take special steps to safeguard the privacy of children. If you are under 13 years of age, you may browse our Site. However, you may not provide personal information to us. For example, you cannot register or make a purchase. This Site is not designed for children and we do not knowingly collect personally identifiable information from any children under 13.
9. Links
The Site may contain links to or from other websites. Please be aware that we are not responsible for the privacy practices of other websites. This Privacy Policy applies only to the information we collect on the Site. We encourage you to read the privacy policies of other websites you link to from the Site or otherwise visit.
10. Security
We implement various security measures in accordance with industry standards and best practices to protect the security of your personal information both online and offline. If you have any questions about security at the Site, you can email us by clicking here.
11. Notification of Changes
We may revise this Privacy Policy from time to time. If we decide to change our Privacy Policy, we will post the revised policy here, which policy will be effective immediately. As we may make changes at any time without notifying you, we suggest that you periodically consult this Privacy Policy. Please note that our rights to use your personally identifiable information will be based on the privacy policy in effect at the time the information is used.
12. Updating Your Information
If you are a registered user, you can review, change or correct your personal information at any time by signing inand clicking the "account info" link in the upper right corner of every page. You may request that we deactivate your account by emailing us at help@fudgeurban.co.uk.
13. Choice/Opt-Out
You may opt-out of receiving future Opt-In Communications from fudgeurban.co.uk when you register at the Site or otherwise provide your contact information to fudgeurban.co.uk. You may change your preferences at any time by revising your profile by clicking the "unsubscribe" link at the bottom of any email Opt-In Communication you receive from us and following the instructions provided therein, or by emailing us at help@fudgeurban.co.uk.
14. Comments
We have taken great measures to ensure that your visit to the Site is an excellent one and that your privacy is constantly respected. If you have any questions, comments or concerns about the Site's privacy practices, please contact us by email at help@fudgeurban.co.uk.
A must for all styling product users, Fudge Urban De-Gunk Deep Clean Shampoo is gently enough to use everyday but quickly removes the excess product build up that can leave your hair looking dull and oily! Prepare your hair for great styling and De-Gunk it.
Save time and freshen up your hair between shampoos with Urban Dry Shampoo. Special micro-powders are designed to clean the hair of natural dirt and oils leaving it healthy and revitalised without the need for water. Spray all over or on fringe area only, wait for 2 minutes, then brush thoroughly to remove the powder residue from the hair.
This extra tough gel will make your hair stay up all night without gravity getting in the way. Apply a small amount of Urban Fixing Glue to your fingertips to create your very own style that won't let you down.
Control your hair daily with this flexible, super concentrated, style controller. Urban Gel Head creates a bendable wet look so you can slick it, move it and control your style any way you want it.
De-fluff your flyaways and shine all night with Urban Instant Smoothie. This fine post iron mist smoothes hair leaving it feeling super soft with a natural shine. Lightly spray all over after flat ironing and brush through for instant smoothness.
Super dry, non-sticky Urban Matte Wax gives you maximum texture with a firm invisible hold. Rub through dry hair for a messed up matte finish.
Scrunch in Urban Messy Stuff and blast dry for a natural, sexy look. This lightweight styling crème doesn't weigh the hair down, leaving it full of volume and texture.
Get that beach lovin' feeling with Urban Sea Salt tropic coconut mist. Spray in and scrunch it up for that messy "out of the surf" sexy beach hair look or blow-dry in and pump up the volume for loads of natural texture and oomph.
Make your hair super straight and get ready for some hot action. Urban Straight Hair Stuff protects your precious locks against flat iron damage up to 230°C and keeps your hair in top healthy condition. Spray through the hair and brush through prior to flat ironing.
Wax up your head with Urban Surfer Wax for hair. This super concentrated hard wax creates raw matte texture with a super firm grip that lasts. Rub all over your hair like a board wax or apply to your hands and shake it up for a "beach hair" look.
Blast your hair with texture, without the stickiness of a paste. Urban Texture Blaster allows you to create shape and hold your style with this super flexible aerosol. Spray in and mess it up for maximum texture or spray all over to lock in your style. [Available in UK only]
Mould or shape your hair into any style you want with Urban Texture Junk for maximum texture and control. Rub through dry hair for a natural texturised look.
This miracle lightweight yet concentrated lotion is enriched with the revolutionary dry Argan oil which hydrates and repairs. This is one multi purpose product you cannot be without. Pump to activate and use in 3 ways. 1. Blow dry in to protect and condition. 2. Apply to dry hair to defrizz and seal dry ends. 3. Use post straightening to leave hair smooth and straight with a natural shine. It's a miracle!
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